Data & API Usage
Last updated: 6 August 2026
Astra Brain integrates with the third-party platforms on which the storefronts we manage operate. This page describes what each integration accesses, for what purpose, and the commitments that govern the data involved. It supplements our Privacy Policy and Terms of Service.
Astra Brain is the proprietary platform of Fulcrum Digital LLC (5830 E 2nd St, Ste 7000 #32329, Casper, WY 82609, USA). It connects only to the store, advertising and email accounts under our management, and access to the platform is provisioned by us.
Google Ads API
The platform connects to the Google Ads API for the Google Ads accounts under our management, in order to:
What it does
- Performance reporting — daily spend, click and conversion reporting per campaign, product and device, reconciled against Shopify order data.
- Conversion measurement — uploading offline / server-side conversions for orders placed on the storefronts we manage, using click identifiers collected first-party on those storefronts.
- Tracking verification — cross-checking that conversions our systems send were accepted by Google Ads, so measurement stays accurate.
What it never does
- No connections to Google Ads accounts outside our management.
- No resale, licensing or sharing of Google Ads data.
- No use of data from one account for the benefit of another advertiser.
Data obtained through the Google Ads API is used only for these reporting and measurement purposes, in compliance with the Google APIs Terms of Service and the Google Ads API policies. It is never used to build advertising profiles of individuals, and data from one account is never used for the benefit of another advertiser.
Shopify
The platform reads order data from the Shopify stores under our management — order identifiers, values, timestamps and status — as the revenue source of truth that all advertising metrics are reconciled against. It stores only the minimum customer-related fields needed for revenue and conversion reporting.
Klaviyo
The platform reads aggregate email-program metrics from the Klaviyo accounts under our management — campaign and flow revenue, delivery, open, click and conversion rates. No individual mailbox content is accessed, and no subscriber lists are exported or shared.
Server-side conversion tracking
On the storefronts we manage, advertising click identifiers (such as GCLID) are captured first-party and associated with the resulting order. This data is used solely to measure which advertisement led to a sale and to report that conversion to the advertising platform the click originated from. It is not used for cross-site tracking, profiling or any purpose beyond campaign measurement.
Commitments
- No sale of data. Nothing the platform processes is sold, rented or shared with unrelated third parties.
- Managed accounts only. Every integration is scoped to accounts under Fulcrum Digital LLC's management.
- Least privilege. Each integration carries only the access it needs, and the platform itself is authenticated and encrypted.
- GDPR. Processing follows the legal bases and rights set out in our Privacy Policy.
Contact
Questions about our data practices can be sent to verkoop.woni@gmail.com.